Who is Digital Division?
Before you commit to any agency, it helps to review what they actually offer, how they price it, and where they focus. Here's what we found when we looked at Digital Division.
Digital Division is a multi-industry agency with solar expertise, and their angle is education-based marketing — content strategies designed to nurture prospects through the weeks or months of research that solar purchases require. And that patient approach matches how solar buyers actually decide.
Recognition: Education-based marketing approach · Long solar sales cycle expertise
Feature review at a glance
Side-by-side
Where Digital Division excels
Content funnels built for the solar decision timeline. Solar isn't an impulse buy. Homeowners research for weeks, compare proposals, check incentives, and talk to neighbors before committing. Digital Division builds content that educates prospects at every stage of that journey — which aligns with how solar buyers actually make decisions instead of trying to force a fast close on a slow purchase. Their multi-industry background gives them broader strategic perspective, even if it means less solar-specific depth than a solar-only shop.
And if you're a solar contractor specifically, that trade depth counts for something. Digital Division knows the seasonal surges, the buyer hesitations, and the search patterns that generalist agencies miss entirely.
Where Fervor differs as a Digital Division alternative
Digital Division and Fervor don't actually compete. Digital Division gets more people to your site. SEO, PPC, paid channels. We focus on what happens after they land. So if you're pulling 2,000 visits a month but your phone only rings 9 times, that's not a traffic problem. That's a conversion problem. And conversion is the only thing we work on.
(Quick way to tell which problem you have: check your Google Analytics. If your monthly sessions are under 500, you probably need traffic. If they're over 1,000 and you're still not getting calls, you need conversion work.)
Revenue per visitor
Your traffic has a dollar value. But most agencies won't calculate it because the number isn't always flattering. We measure what each visitor is actually worth in booked revenue, then rank your fixes by which ones move that number fastest.
The Site Inspection
Before we recommend a single change, we score your site across 6 categories against 64 national contractor brands. You get a Fervor Grade™ and a ranked fix list. No sales call required. And no money changes hands.
Conversion-first design
Booked by Design™ doesn't start with a homepage mockup. It starts with conversion benchmarks from 18 trades we've already scored. So layout decisions, CTA placement, form position, the order your services appear on the page, even which photo goes above the fold — all of it is backed by what actually gets contractors booked.
Choosing the right agency for your business
Choose Digital Division if:
- You need an agency that only works with solar contractors
- You want solar-specific keyword strategy and campaign management
- You value education-based marketing approach built for long solar sales cycles
Choose Fervor if:
- Your site gets traffic but your close rate from web leads sits under 5%
- You want to know exactly which pages are bleeding leads right now
- You need a website rebuilt around revenue per visitor, not just how it looks
- You want a Canada-based agency that works with US and Canadian contractors
One more thing. These aren't competing solutions. If your site converts well but needs more eyeballs, Digital Division can drive that traffic. If you're getting the traffic but it's not turning into booked jobs, that's our side of the equation. Some contractors review both options and end up working with both.
Find out which problem you actually have
The free Site Inspection scores your site across 6 categories and tells you whether your bottleneck is traffic or conversion. It takes 30 seconds to submit.
Get My Free Site Inspection